Hurray Heroes is an innovative company that deals with the creation of personalized illustrated books.
We were contacted by the company for the launch of the illustrated book dedicated to couples, on the occasion of Valentine’s Day.
For the company we made some very spontaneous instagram stories in which Emanuela showed the online personalization of the book and the special delivery for Francesco.
the Instagram stories have been organized according to this precise organization:
- Making a surprise
- Online customization of the book and order
- Gift wrapping
- Gift delivery
- Focus on illustrations and phrases
- Reactions after gift delivery
We also worked on the drafting of a blog article for the presentation of the product as an “original gift for Valentine’s Day”, used by the company for Facebook and Instagram Ads.
The blog article created for Hurray Heroes also included the inclusion of images and a backlink.
The article received 3,128 visits with around 3000 unique visitors.
Finally we provided the company with some images that portrayed us together with the product, always used for product sponsorship.